Articles tagged with 'Welcome Mats'

Being found via Social Media and Business Blogs

on 23 February, 2010 No comments as yet -

One of my preferred analogies when talking about social media and online marketing is the concept of spreading “welcome mats” around the internet. The more individually tailored mats you can make (and strategically place!), the more chance you have of being found in an increasingly competitive online market … and of course the better the chance of developing those all important contacts and relationships.

What’s a Welcome Mat?

So, what do I mean by “welcome mats”? In my opinion, they come in many shapes and forms but are essentially places on the web where you invite people back to your website or blog by introducing yourself (perhaps through something you have written or via a reference or recommendation) and making contact with them. This then boils down to a “doorway” back to your site indicated by a “welcome mat”.

Article Categories: Business Blogging,Social Media Thoughts,Twitter
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Social Media Directors run Social Media Training and Social Media Courses as well as delivering Social Media Workshops. Onsite training is done nationally, but the social media training courses run near London in Surrey, Berkshire and Hampshire focussing on locations such as Reading, Guildford and Bracknell. LinkedIn training and LinkedIn courses across the UK.