Articles covering 'Video & YouTube'

Google helping social media? Surely not!

Mark White, Social Media Specialist on 1 June, 2010 No comments as yet -

Google and Social MediaOk – so Google has certainly done its fair share of helping the world of social media (or hindering it, according to your viewpoint). Taking tools such as You Tube, Blogger and Google Reader and making them accessible to millions has certainly been a major boost to each of these burgeoning areas. There have of course also been a few less than stellar steps including most recently Gooogle Buzz.

However, with its latest revision of its search engine homepage, I have to say that I feel it has given social media a real leg-up in the world of search and perhaps delivered a timely reminder that the worlds of social media and online search are …

Article Categories: Business Blogging, Social Media News, Social Networking, Twitter, Video & YouTube
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Using Video as part of your Social Media Toolkit

Mark White, Social Media Specialist on 5 March, 2010 No comments as yet -

With YouTube now having overtaken Yahoo when it comes to the quantity of online searches it receives, the arguments against integrating a video element get thinner and thinner. However, in many respects, it really doesn’t matter where it is relative to the others – the fact is that the 60m+ visitors it attracts on a monthly basis speaks volumes on its own. It also begs the question – how are you using video to benefit your blog and your business?

Where videos prove their worth

Video, together with the increasing use of social media such as blogs, social networking and podcasts in marketing, has been winning new fans because of the extra dimension that it can give to our marketing activities. Using video not only helps to differentiate you from your competitors, it also allows you to convey your message in a different way.

The use of video has had a huge rise in popularity over recent years, with steeply rising user numbers. YouTube, with its estimated 64 million visitors every month leads the way, but …

Article Categories: Social Media Thoughts, Video & YouTube
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Social Media Directors run Social Media Training and Social Media Courses as well as delivering Social Media Workshops. Onsite training is done nationally, but the social media training courses run near London in Surrey, Berkshire and Hampshire focussing on locations such as Reading, Guildford and Bracknell