Ok – so Google has certainly done its fair share of helping the world of social media (or hindering it, according to your viewpoint). Taking tools such as You Tube, Blogger and Google Reader and making them accessible to millions has certainly been a major boost to each of these burgeoning areas. There have of course also been a few less than stellar steps including most recently Gooogle Buzz.
However, with its latest revision of its search engine homepage, I have to say that I feel it has given social media a real leg-up in the world of search and perhaps delivered a timely reminder that the worlds of social media and online search are …
| Article Categories: | Business Blogging, Social Media News, Social Networking, Twitter, Video & YouTube |
| Article Tags: | Blog Search Engine, Facebook, Google Search Results, Social Media, Social Search, Twitter |
Social media use in the election
- definitely Nick Clegg’s fault
We use technology to react to things in interesting ways … well, I think so. For me, a case in point happened yesterday when certain members of the national press turned on Nick Clegg ahead of the 2nd Leaders Debate and an unexpected reply came in the form of #nickcleggsfault over on Twitter.
Essentially, a number of stories appeared in the newspapers blaming UK Liberal Democrat leader Nick Clegg for a whole host of different things. Rather than leap to his defence, one Twitter user took a far more creative approach and started a hashtag named #nickcleggsfault to encourage people to come up with their own suggestions! A classic viral situation if every if saw one!! …
| Article Categories: | Social Media News, Twitter |
| Article Tags: | hashtags, Social Media in General Election, Twitter |
Social Media in the UK General Election
Well, the date of the General Election has finally been announced and now we have a month’s worth of high octane policy pushing and opposition putting down to contend with.
For me, not being a particularly political animal at the best of times, I will probably be most interested to see just how much use of online social media there is going to be, particularly following the footsteps of its heavy usage (and, at least in certain quarters, its success) in the US Presidential election campaigning of 2008.
I think that it’s fairly safe to assume that there will be much …
| Article Categories: | Social Media News, Social Networking |
| Article Tags: | Blogging, Facebook, Social Media, Social Media in General Election, UK Elections 2010 |
Facebook and Google: social media versus search?
There you go then – statistics never lie do they? For a time earlier this month, Facebook was the most trafficed site on the planet according to Hitwise, relegating Google to second place for the first time in, oh, I don’t know how long! Clearly Social Media has now beaten Online Search into submission and a new era has dawned!
Not really Armageddon for Search
Well not really, though we are entering an interesting phase, even if it isn’t the cataclismic event that I’m sure the film industry would manage to turn it into if they had the chance. Simple measurement of user hits remain somewhat skewed because of the very different nature of the beasts – Facebook is designed to be …
| Article Categories: | Facebook, Social Media News, Social Media Thoughts |
| Article Tags: | Facebook, Google, Social Media, Social Media for Business, Social Search |
Social media use in the largest European companies
This is just a little something that I found interesting and wanted to share with you. The graphic below is part of a great set of posts over at the Flowtown blog, where they have put together a hugely interesting series of graphics which bring together figuratively some of the statistics that have been published around social media.
In this particular one, whose figures come from Burson-Marsteller’s Global Fortune 100 Social Media Study the part I found particularly interesting, you will see at the top of the graphic. It reports that when it comes to European based companies in the Global Fortune 100, 86% of them use one of the 4 major social media tools identified (out of Twitter, Facebook, YouTube and RSS) – that puts them right at the top of the global league. However, in contrast, when it comes to European companies …
| Article Categories: | Business Blogging, Social Media News, Social Networking |
| Article Tags: | Business Blogging, Social Media in Europe, Social Media Usage |
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