Your LinkedIn Profile can be viewed by any of the 100,000,000+ members and millions more searching the Internet for more information on just what you are so great at 
If you live near Maidenhead and currently looking for work then we are running a FREE LinkedIn workshop for job seekers on Tuesday 23rd August.
Take a look at our next How to use LinkedIn for Business workshop programme.
Thank you.
Jon Davey
Social Media Directors
01753 852904
| Article Categories: | LinkedIn,Social Media Events,Social Media News |
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Social Media “gurus” are killing the sale funnel
In the “good old days” when I was learning sales from patient old bulls who knew how to reap and sow good, long term business for their masters the thought of rushing around like a butterfly, banging on doors, leaving a business card before the guy could come down the stairs and moving on would be considered rude.
It was all about relationships and the quality of them…
Today I was reading an article by a self proclaimed expert on a social media platform and everything she said rang so vividly of spam the planet, get them into the funnel, preach your propaganda, don’t allow competitors in to steal your fickler community members and eventually they will buy your stuff or die!
You see this process replicated time and time again by American evangelists and religious, or not so religious, money men who know how to fleece their fans, their flock of hard earned honest dollars… and not so hard earned benefit payments… and it makes me sick.
Totally get sharing positive experiences with people and assisting them gently to make decisions but to be so cold and ruthless… not for me and not for most honest intelligent folk I would hope.
Perhaps it is time to change the game…
| Article Categories: | LinkedIn,Social Media Thoughts |
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Please don’t go requesting recommendations on LinkedIn
In the last week I have had 4 or 5 requests for recommendations on LinkedIn and they are becoming irksome.
Fair enough, but still a little forward, if we have done business together but to request recommendations when we hardly know each other… how does that work then?
I would put it to you that by requesting a recommendation from someone you haven’t done business with simply makes you look amateur and devalues your brand.
LinkedIn is a quality business platform, not one that requires the same mad brain rush that others may be associated with and should be treated without desperation, allowing nature to take its course.
A genuine, thoughtful recommendation comes with much more depth and value than one forced out of a client through persistent nagging.
It feels fantastic to receive an email saying a testimony has been given… enjoy the moment…
| Article Categories: | Business Networking,LinkedIn,Social Media Thoughts |
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How Often Should You Post On Facebook?
“How often should you post on Facebook?” asks David Verchere over at Posthelpers.com
Only a week ago he was celebrating making the NYTM List – Internet Made In NYC. New York Tech Meetup, with over 18,000 members, representing professionals from all parts of the New York technology community added PostHelpers to it’s list of great companies and projects being conceived and managed and funded in NYC.
Now that’s something to add to his wall posts on Facebook and I’m guessing he has.
My take and therefore summary of his summary of research is:
- if you post to your Facebook wall every day you are more likely to be picked up by the guys and gals who write the news for the publications and become more famous than you are right now.
- Writing Facebook wall posts less than once a week is like so lame you may as well not bother.
- Ensure the things you add to your Facebook wall are interesting and original so as to be worthy of sharing with fans of fans and one day you’ll get an Oscar and be worth a million dollars…
Well, with the exchange rate set to go through the roof you may need 4 zillion to be worth a million
His presentation makes for good reading on How often should you post on Facebook and I added this story to SMD to shine a light on David Verchere to say thank you for contributions to our Social Media Directors LinkedIn Group and to highlight the way the American’s celebrate their innovators… in the UK we need more of that…
Oh, yeah, I also wanted to fly higher on Google for the search How often should you post on Facebook than he is… the child in me shining through!
Thank you
Jon Davey
Social Media Director
01753 852904
| Article Categories: | Facebook,LinkedIn,Social Media News,Social Media Thoughts |
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LinkedIn helps so many people start new jobs
What a great email I just got from LinkedIn about people I know starting something new…
The inference is they are starting new jobs… well, probably some have but I suspect many have simply tweaked a few titles. LinkedIn helps so many people start new jobs…
Some may well have been on our LinkedIn workshops and are now feeling so much more comfortable with their online profiles & conversations… if you are a job seeker we may well have the perfect LinkedIn workshop for you.
Take a peak at our range of classroom and boardroom LinkedIn workshops, that can be be-spoked to your company needs.
I just wish I could remember who all those people are! Memory training, seen that somewhere, it’s gone…
Thank you.
Jon Davey
Social Media Director
01753 852904
| Article Categories: | LinkedIn,Social Media News,Social Media Thoughts |
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What’s your LinkedIn Group etiquette?
Is it old fashioned to think that people will have a LinkedIn Group personal etiquette?
I was reminded today of the need to have rules when someone posts a direct promotion, that competes with our core business, to one of our LinkedIn Groups.
It’s confusing this social media thing… when is a competitor not a competitor but an asset? You want information to flow and to encourage participation but what makes someone think they can just pitch up on a Group that has been 3 years in the making?
I guess the answer is because they can, there is no filter and I have allowed them… well I can monitor every new discussion but do I want to?
But surely there is a level of personal etiquette that stops someone from taking the mickey on LinkedIn Groups, or indeed any social platform?
I guess it boils down to moral standards and if someone feels that everything is fair game then they dive in. Those that find their actions a bit off will hopefully quietly avoid them in the future… often people ask me about this in person so people reap what they sow.
The individual thinks they have been smart but actually they have shot themselves in the foot… or perhaps I’m kidding myself and actually nobody cares and if the offer floats their boat they will jump on…
The secondary question becomes…
Do we simply have to build the necessary border patrols and taxes into the process?
Please offer your feedback below…
| Article Categories: | Business Networking,LinkedIn,Social Media News,Social Media Thoughts |
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