A couple of years ago I ran an exercise using Hootsuite and Google News RSS feeds to increase my Twitter following.
I went from 200 to 1000 twitter followers on my @jondavey account in a few weeks which made me smile 
At that time I had made a decision to follow anyone who followed me. Word got round and a colleague asked why I was following a bunch of ladies from Russia! Oppps, re-think was needed.
I decided to immediately unfollow all but 13 people and monitor what happened. Within 24 hours I lost 25% of my database, during the following week another third dropped away leaving me with half of what I had originally had.
More recent hands on research has shown me that although many may follow, only a few actually listen to what you have to say and many of those tend to be overseas!
With the launch of I Love Windsor and wishing to tweet regularly but not having the time you need to have a plan B. Revisiting Hootsuite and it appears to have moved on a peg or two with some nice added value. You can create multiple RSS feeds, plug in Google stats, plan, generate reports. A most impressive suite of tools for the budding online business apprentice of the future and the slightly older, less flexible, not so sure business person of today
I have signed up for a PRO account to gain access to the new features and will feedback the results of my engagement through this here blog and you can see for yourself the impact on the Tweets by tuning into @windsordaily and then obviously sharing this news widely with your followers.
Thank you, in anticipation of your first re-tweet
Jon Davey
Social Media Director
01753 852904
| Article Categories: | Business Blogging,Business Networking,Facebook,LinkedIn,Mobile Media,RSS,Social Media News,Social Media Thoughts,Social Networking,Twitter,Uncategorized |
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Social Media Directors LinkedIn with Associations
Social Media Directors have been running LinkedIn workshops for 18 months and have created a very polished presentation format that seems to be addressing most of the questions that people have regarding this incredibly powerful customer relationship management solution.
With over 130,000 business men and women registered within a 10 mile radius of our Windsor office, there will be thousands more thinking, “I really need to know more about that LinkedIn that everyone is talking about!”
We’d like to speak to those who are willing and able to value their training so we can offer our How to Use LinkedIn for Business workshop.
A few of those who have attended our workshops have added their comments and testimonials to our Social Media Directors blog, please review and contact me, Jon Davey on 01753 852904.
We would particularly like to talk to Associations and Business organisations that would like to gather their members together for a workshop, tailored around your specific industry.
Thank you for taking the time to read this and we look forward to hearing from you shortly.
Jon Davey
Social Media Director
01753 852904
| Article Categories: | Business Networking,LinkedIn,Social Media Events,Social Networking |
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Are social media techies trying too hard?
“Does no one wait until the second date these days?” was my immediate thought this afternoon when I went to explore a new online community.
Within 15 minutes of me joining I got a well timed email to say thank you for joining, there would be a lot of interest in my services for [main discipline] as I looked so fab in peach and I should check out this 2 minute LinkedIn video.
Not your standard video, a 2 minute snack, nice and short, they’ve obviously been on the “keep it tight” training course but forgot all they learned on the “Don’t try and pull the wool over my eyes” course the previous week
The subject was not “How to use LinkedIn to max your business lead generation” but the alternative, “How to bring all your known contacts over to our club so we can bleed them dry” DVD which can be bought at the Techies Rule the World video store over on City Ville, a store I have yet to create but will when I have enough moolah! (That’s a game that really gets you engaged over on Facebook for those who are like, “What’s he swallowed today?”)
I’m sorry but I am happy to pop by and have a look around your great new social media platform but please respect my boundaries and don’t try and get me to be your best friend within 4.3 seconds of us meeting and don’t expect me to open my rolodex for you to pinch my cards and spray my contacts with your spam, they get enough of mine!
Are social media techies trying too hard? Please apply traditional sales and marketing values to your social media platforms if you want humans to engage.
This is where LinkedIn have it so much righter than many other imitations… and why I am a fan and keep preaching its value to professional business men and women that I meet… and why others don’t create the head of steam they would like.
But, hey guys, thank you for giving me fodder for this story as I had needed a few hundred words for my Social Media Directors blog, I’d been so busy laying the foundations for new local world which requires the minimum effort on the part of my fans… that’ll be www.ilovewindsor.co.uk
If you are not busy on the 24th June please join us for our
How to use LinkedIn for Business workshop
at The MacDonald Windsor Hotel.
Thank you.
Jon
Social Media Director
01753 852904
| Article Categories: | Business Networking,Facebook,LinkedIn,Social Media News,Social Media Thoughts,Social Networking |
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Is it the Re-Tweet process or the Re Tweet count that is important?
Recently it became very apparent that increasing folk are doing a bunch of re-tweeting. Obviously Twitter, looking to exceed the floatation values of LinkedIn and GroupOn combined, would like you to re-tweet until the cows come home.
According to a major burger chain that is unlikely as they have a new recipe which is based on home grown stock rather than African imports
I have posed a question on LinkedIn asking for feedback on What’s your over riding attitude to the re-tweeting of others tweets?
BUT this survey misses the most important point… I put it to you that the re-tweeting process is not what is important, it is the visual impact a story has if it has been re-tweeted that matters.
A page showing 2 re-tweets makes you go “Well!” in a sympathetic way… a page that says 2000 re-tweets makes you go “WELL!!!” these guys are like way popular, I must get to know them
I guess you could add a zero to your invoice if you rock the re-tweet world?
Go compare our LinkedIn event, now has 6 shares on LinkedIn, so looking a little more important than it did with 2, with those re-tweets over at Mashable.
Even if people like what we do, which they do, they may be unsure how to use the “share” button… we’d best ensure we teach our workshop attendees using our event promotion page button
They also may not feel motivated to join in such a small re-tweeting gang… not even a gang, just a few appreciative folk…
While over at Mashable they have a bunch of stories that are being redistributed around the planet every second of every day, with “likes”, “shares” and “re-tweets” coming out of their ears… if 100+ have liked something then you’d better make sure you do too, if you want to be “in with the in crowd” that is…
Is there a playground theme running through all this?
I hope you can join us for our next LinkedIn workshop on the 24th June, take a look at the detail at www.howtouselinkedin.co.uk or call me for more information.
Thank you.
Jon
01753 852904
| Article Categories: | Business Blogging,Facebook,LinkedIn,Social Media Events,Social Media News,Social Media Thoughts,Social Networking,Twitter,Video & YouTube |
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LinkedIn Share Price
Go Google LinkedIn share price and you’ll bump into a bunch of pages talking about the phenomenal price per share growth we saw last week as LinkedIn’s IPO went to plan and by the end of play its value had doubled to over $8,000,000,000
Image credit: Adriano Gasparri on Flickr
Which is a very big number and many multiples of its actual sales generated which saw, more traditional investors spitting feathers and turning luminous green thinking how they had worked so jolly hard for their brass and these little oiks had come wandering in, clearing up as they go.
I’m guessing in a previous market, not so very long ago, those very same doom mongers were the young oiks causing an irritation in an existing finance market… and so it shall be as there is always a new kid on the block ready to shake things up and make some new moves.
BUT, getting back to my point, I searched for LinkedIn share price and was greeted with a bunch of stories about what had happened but there was no obvious link to the actual share price.
I click on the news and realtime links offered down the left but all I get is more of the same and a Twitter feed full of comments but no sodding share price!!!!!
I use my brain for 4.3 seconds and it comes to me, go over the FT.com and you will find what you are looking for… drrr… Thank you The Financial Times for offering the answer. Logic powers through in the time of need
I recall being invited to share a panel discussion in London by eConsultancy.com with a chap from the FT back in the noughties. I could tell they were going places… xx
Jon Davey
Social Media Director
01753 852904
P.S. Don’t forget to book your seat for our next How to use LinkedIn for Business workshop on the 24th June. Thank you.
| Article Categories: | LinkedIn,Social Media News,Social Media Thoughts |
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Social influence, what’s your stock worth?
Today I was introduced to Empire Avenue by my new pal Troy Janisch… what a whole bunch of fun that is going to be
I’ve been doing web stuff for 10 years and we currently main line in “Websites that SHINE from LiaiseOnline” and social media workshops with a strong leaning towards LinkedIn, with our How to use LinkedIn for Business workshop.
I run a couple of groups on LinkedIn. One for a community we started back in 2001, Business in Berkshire. The LinkedIn Group was started a couple of years back to act as the discussion space for our members and a place for us to engage with potential new members. The other we started more recently as a place for Social Media Directors to hang out and share their greatness
Today Troy, who works for a big US insurance firm, added an article about Empire Avenue pitching it up just so…
Peddling Influence: Daytrading tips for Empire Avenue
If you’re ‘in the market’ for social influence, then Empire Avenue may be the destination of choice. If so, here are some helpful tips for daytrading. Empire Avenue is a popular ‘social influence’ stock market game. It allows you to peddle the social influence by buying and selling shares of social media…
I had a click and it took me into the billion dollar virtual world of online gaming… but this is real fun and I have got to learn more… my stock is flying… snap shot at 13 but now heading for 19 Eaves, the local currency…
I would normally obviously add the link to Troy’s article above but I want you to use MY link to visit Empire Avenue and start building your own value… as we both get some bonus Eaves to buy like tons of stock and maybe some virtual sweets that will make us like virtually fat!
Gosh… if this is what virtual dollars feel like I don’t think I could handle the real thing
Go give it a spin… www.empireavenue.com
Thank you
Jon Davey
Social Media Director
01753 852904
| Article Categories: | Business Networking,Facebook,LinkedIn,RSS,Social Search,Twitter,Video & YouTube |
| Article Tags: | empire avenue, social influence, social media marketing |
